Cash Flow vs. Profit: Why Business Owners Need to Understand the Difference Understanding the distinction between cash flow vs. profit is critical for business success. Many business owners make the mistake of equating profit with cash in the bank, but these two financial metrics serve different purposes, and confusing them can lead to costly consequences.
Author Archives: Whittaker
02
Apr
Apr
Tax planning shouldn’t be a last-minute scramble. In fact, if you give us a call a month before the deadline there is nothing we can do. Businesses that prioritize year round tax strategy reduce their tax burden and unlock critical capital for reinvestment. At Whittaker CPAs, we help clients shift from reactive filing to proactive
26
Mar
Mar
Many business owners overpay in taxes each year without realizing it. At Whittaker CPAs, we work closely with companies in manufacturing, technology, and real estate, and we’ve seen firsthand how costly common tax mistakes can be. These industries offer powerful tax-saving opportunities, but only when your CPA knows how to uncover them. Here are the
19
Mar
Mar
Many business owners assume that profit automatically leads to wealth. But the reality is more complicated. Without a sound financial strategy, profit alone won’t get you there. In fact, businesses can be profitable on paper and still struggle with cash flow, growth, or long-term value. That’s where financial strategy becomes the missing link between profit
Advisory|Financial Reporting|Strategic Guidance
What’s in My Financial Statements? A Guide for Business Owners
12
Mar
Mar
Financial statements are the backbone of any business’s financial health. Whether you’re a startup owner or a seasoned entrepreneur, understanding these reports can help you make informed decisions, secure funding, and plan for growth. This guide breaks down the three main financial statements, profit and loss statement, balance sheet, and cash flow statement, so you
Advisory|Financial Reporting|Strategic Guidance
Why Financial Reporting is the Foundation of Family Wealth
05
Mar
Mar
In 2025 Whittaker is going to build our client families wealth in a number of ways. We are going to put out a blog post a week around how we are doing this if you want to join along for the journey of growing you business and families wealth. Statistically 70% of wealthy families lose
26
Feb
Feb
When structuring a business, choosing the right tax designation can significantly impact your tax liability, compliance obligations, and long-term financial benefits. Two of the most common options are LLC taxation (default) and S-Corporation (S-Corp) taxation (an election made by an LLC or corporation). LLC Taxation A Limited Liability Company (LLC) is a business structure that
19
Feb
Feb
When structuring a business, choosing the right tax designation can impact your tax liability, compliance obligations, and long-term financial benefits. Two of the most common options are LLC taxation (default) and S-Corporation (S-Corp) taxation (an election made by an LLC or corporation). S-Corp Taxation An S-Corporation (S-Corp) is not a business entity but a tax
12
Feb
Feb
What does it mean to write something off? For business owners, “writing something off” means deducting an expense from your taxable income. This lowers the amount of income you are taxed on, ultimately reducing your tax liability. To be deductible, an expense must be ordinary (common in your industry) and necessary (helpful for running your
05
Feb
Feb
For high-income earners, tax planning is essential to minimize liabilities, protect wealth, and maximize after-tax income. With potential tax law changes on the horizon and the scheduled expiration of the 2017 Tax Cuts and Jobs Act (TCJA) at the end of 2025, now is the time to take proactive steps to optimize your tax strategy.