Small businesses and growing companies often reach a point where financial complexity demands more than a bookkeeper but doesn’t yet justify a full-time CFO. Enter the virtual CFO (vCFO) — a strategic partner who offers executive-level financial insight without the six-figure price tag. In today’s fast-paced business world, understanding the financial benefits of hiring a
Author Archives: Whittaker
04
Jun
Jun
We recently sat down with a potential new client for a tax consultation. Within 15 minutes of reviewing their previous year’s tax return, we found a $20,000 mistake, a mistake that could’ve been avoided with one simple move. They didn’t do anything wrong. They worked with a competent tax preparer. But that’s the problem, they
09
Apr
Apr
Cash Flow vs. Profit: Why Business Owners Need to Understand the Difference Understanding the distinction between cash flow vs. profit is critical for business success. Many business owners make the mistake of equating profit with cash in the bank, but these two financial metrics serve different purposes, and confusing them can lead to costly consequences.
02
Apr
Apr
Tax planning shouldn’t be a last-minute scramble. In fact, if you give us a call a month before the deadline there is nothing we can do. Businesses that prioritize year round tax strategy reduce their tax burden and unlock critical capital for reinvestment. At Whittaker CPAs, we help clients shift from reactive filing to proactive
26
Mar
Mar
Many business owners overpay in taxes each year without realizing it. At Whittaker CPAs, we work closely with companies in manufacturing, technology, and real estate, and we’ve seen firsthand how costly common tax mistakes can be. These industries offer powerful tax-saving opportunities, but only when your CPA knows how to uncover them. Here are the
19
Mar
Mar
Many business owners assume that profit automatically leads to wealth. But the reality is more complicated. Without a sound financial strategy, profit alone won’t get you there. In fact, businesses can be profitable on paper and still struggle with cash flow, growth, or long-term value. That’s where financial strategy becomes the missing link between profit
Advisory|Financial Reporting|Strategic Guidance
What’s in My Financial Statements? A Guide for Business Owners
12
Mar
Mar
Financial statements are the backbone of any business’s financial health. Whether you’re a startup owner or a seasoned entrepreneur, understanding these reports can help you make informed decisions, secure funding, and plan for growth. This guide breaks down the three main financial statements, profit and loss statement, balance sheet, and cash flow statement, so you
Advisory|Financial Reporting|Strategic Guidance
Why Financial Reporting is the Foundation of Family Wealth
05
Mar
Mar
In 2025 Whittaker is going to build our client families wealth in a number of ways. We are going to put out a blog post a week around how we are doing this if you want to join along for the journey of growing you business and families wealth. Statistically 70% of wealthy families lose
26
Feb
Feb
When structuring a business, choosing the right tax designation can significantly impact your tax liability, compliance obligations, and long-term financial benefits. Two of the most common options are LLC taxation (default) and S-Corporation (S-Corp) taxation (an election made by an LLC or corporation). LLC Taxation A Limited Liability Company (LLC) is a business structure that
19
Feb
Feb
When structuring a business, choosing the right tax designation can impact your tax liability, compliance obligations, and long-term financial benefits. Two of the most common options are LLC taxation (default) and S-Corporation (S-Corp) taxation (an election made by an LLC or corporation). S-Corp Taxation An S-Corporation (S-Corp) is not a business entity but a tax